West Virginia University will begin a new challenge this year – a new conference. The Big 12 Conference.

That change of scenery is depicted on the back of the Mountaineers’ official 2012 Nike fan shirt, which features a one-of-a-kind Big 12 logo that you’ll see throughout the summer and at WVU football games this season. The official fan shirt is the only chance fans will have to purchase any item with this historic logo.

The design, which WVU developed in collaboration with Nike, features the Mountaineer Mascot on the front with the words “keep climbing” underneath. That phrase was developed with the ideals of West Virginians and Mountaineers in mind, such as hard work, humility and pride.

The “keep climbing” phrase describes WVU as we know it. While we have beaten some of the best, we forever strive to be better.

As WVU heads to the Big 12, wear the official fan shirt with pride as the Mountaineers take their competition to the next level in a new conference. You can purchase the shirt at a local WVU Nike retailer or online at http://shopwvu.com.

The shirt is available in short-sleeve men’s and women’s, and men’s long-sleeve options. A children’s version will be released later this summer.

Make sure to buy your official fan T-shirt prior to the Mountaineers’ Gold Rush football game on Nov. 17 vs. Oklahoma.



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