The West Virginia University Perley Isaac Reed School of Journalism will welcome a Pulitzer Prize-winning editorial writer, a USA TODAY reporter, a corporate communications expert and a political consultant for Journalism Week 2003 March 24-28.

“This year’s Journalism Week is a perfect example of faculty, students, alumni and media professionals working together to celebrate the power and the importance of journalism and mass communications” SOJ Dean Christine Martin said.

Journalism Week 2003 �€a celebration of journalism, journalists and the role of the media in American life �€will focus on”Ethics and Responsibility in the Media.”Alumni and friends of the school have sponsored many of this years speakers.

“Our speakers and seminars, supported by endowments from alumni and friends, will focus on the ethical responsibility of the mass media to tell the truth and to make meaning of an increasingly complex and connected world,”Martin added.

Keith Burton

Ten years after re-engineering began reshaping major corporations and redefining historic covenants with employees, many have asked:”What happened to corporate values?”Keith Burtons presentation,”The Real Truth About Corporate Values,”focuses on the role of corporate cultures and integrated communications efforts in employee branding and the expression of corporate values.

The executive vice president and managing director/central region with Golin/Harris International will speak at 7:30 p.m. Tuesday, March 25, in Room 458 of the Business&EconomicsBuilding. He is also general manager of the firms headquarters office in Chicago. Additionally, he serves as director of the agencys Worldwide Corporate and Employee Communications Practice and is a director of the G/H Corporate Board.

Toni Locy

Toni Locy has covered breaches in law, ethical conundrums and legal dilemmas for The Washington Post and The Boston Globe, among a host of other reputable newspapers and magazines.

The current crime and justice reporter for USA TODAY will speak at 7:30 p.m. Wednesday, March 26, in Room G-24 Eiesland Hall about the importance of reporting international events to American readers and the ethics and responsibility that a reporter brings to covering these events. Her speech will be titled”Ethically Speaking: Putting Ethics to Work in Real-World Journalism.”

Bernard Stein

Bernard Stein won the Pulitzer Prize for editorial writing in 1998, capping a journalistic career that has brought some 400 state and national awards for excellence to The Riverdale (N.Y.) Press since he succeeded his father as its editor in 1978 and co-publisher in 1980.

In 1989, firebombs in retaliation for an editorial defending the right to read the novel”The Satanic Verses”destroyed the Press office. Stein will assess how community newspapers are often pigeonholed as the minor leagues of journalism. They are no such thing, he says. They are engaged in a fundamentally different enterprise from the mass media that dominate public discourse, but one that is arguably more important.

Steins speech,”Little Newspapers, Big Mission,”will be held at 7:30 p.m. Thursday, March 27, in Room G-24 of Eiesland Hall. The Clark Family Emery”Pete”L. Sasser Lectureship in Journalism is  sponsoring this discussion.

Dick Morris

Probably the most prominent American political consultant, Dick Morris is almost universally credited with piloting Bill Clinton to a stunning comeback re-election victory in 1996 after the president lost Congress to the Republicans two years before.

The Harry Bell Family will sponsor Morrisspeech,”Politics, Public and the Media: Getting the Story Right.”The speech will be held at 7:30 p.m. Friday, March 28, in Room 458 of the Business&EconomicsBuilding.

Called”the most influential private citizen in America”by Time magazine, Morris helped steer Clinton to the center and away from the liberal policies he had pursued in his first two years in office. Morris is also credited with advising Clinton to sign the welfare reform bill of 1996 and getting him to back a balanced budget, both key centrist positions.